North Carolina Builders Encourage Students to ‘Be Proud, Be Pro’

Workforce Development
Published

North Carolina builders have accelerated efforts to encourage students to explore the many job opportunities available in the skilled trades. On Oct. 20, the North Carolina Home Builders Education and Charitable Foundation celebrated the launch of Be Pro Be Proud NC, an initiative to generate student, parent and educator interest in technical professions.

The event attracted high-profile speakers and attendees including, Rep. Virginia Foxx (NC-05), Commissioner Josh Dobson from the North Carolina Department of Labor (NCDOL) and Superintendent of Public Instruction Catherine Truitt.

Through the support and oversight of the NCDOL, Be Pro Be Proud NC will utilize two custom-built exhibition trailers equipped with virtual reality technology to give middle and high school students hands-on experience with skilled professions in the construction, manufacturing, transportation and utility industries.

“Labor is the number one issue for our industry right now, and Be Pro Be Proud is one meaningful way for us to move the needle in the right direction,” said Tim Minton, Executive Vice President of the North Carolina Home Builders Association.

Different work stations inside the trailers utilize virtual reality technology to allow students to experience what it’s like to use an excavator, practice welding, drive a tractor trailer, and work in construction, among other activities. SPEVCO, a Winston-Salem, N.C.-based company that specializes in mobile exhibition trailers, constructed the vehicles.

North Carolina is the fourth state where the Be Pro Be Proud program operates. Arkansas, Georgia, and South Carolina are also involved in the program.

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Housing Finance

Jun 24, 2026

HUD Announces 14 Regulatory Changes to Help Lower Housing Costs

The U.S. Department of Housing and Urban Development announced 14 policy changes to its Federal Housing Administration (FHA) Single Family mortgage insurance program aimed at lowering costs, easing regulatory burdens, and improving affordability for Americans using FHA-insured mortgages.

Advocacy

Jun 24, 2026

NAHB Statement on President Trump Canceling Signing of Housing Bill

NAHB Chairman Bill Owens issued the following statement after President Trump canceled his plan to sign landmark housing legislation today.

View all

Latest Economic News

Economics

Jun 24, 2026

Sawmill Output Slips as Capacity Continues to Decline

U.S. sawmill production fell in the first quarter, the second consecutive quarter of lower output according to the Federal Reserve G.17 Industrial Production report. Sawmill output has remained largely flat since 2023, after increasing in the post-pandemic period.

Economics

Jun 23, 2026

State-Level Employment Situation: May 2026

State labor market conditions remained mixed in May, with payrolls expanding in many states while job losses were concentrated in a smaller group of states and the District of Columbia (D.C.). Construction employment also continued to grow nationwide, although performance varied considerably across states.

Economics

Jun 22, 2026

Structural Demand Outpacing Supply: Jobs-to-Permits Ratios Highlight Housing Gap

Strong labor market growth continued to put pressure on the nation’s housing supply in 2024, as home building activity did not fully keep pace with demand driven by job gains. Comparing net new jobs with prior-year permitting activity helps show whether the pace of housing construction is keeping up with potential household formation and broader economic growth.