North Carolina Builders Encourage Students to ‘Be Proud, Be Pro’
North Carolina builders have accelerated efforts to encourage students to explore the many job opportunities available in the skilled trades. On Oct. 20, the North Carolina Home Builders Education and Charitable Foundation celebrated the launch of Be Pro Be Proud NC, an initiative to generate student, parent and educator interest in technical professions.
The event attracted high-profile speakers and attendees including, Rep. Virginia Foxx (NC-05), Commissioner Josh Dobson from the North Carolina Department of Labor (NCDOL) and Superintendent of Public Instruction Catherine Truitt.
Through the support and oversight of the NCDOL, Be Pro Be Proud NC will utilize two custom-built exhibition trailers equipped with virtual reality technology to give middle and high school students hands-on experience with skilled professions in the construction, manufacturing, transportation and utility industries.
“Labor is the number one issue for our industry right now, and Be Pro Be Proud is one meaningful way for us to move the needle in the right direction,” said Tim Minton, Executive Vice President of the North Carolina Home Builders Association.
Different work stations inside the trailers utilize virtual reality technology to allow students to experience what it’s like to use an excavator, practice welding, drive a tractor trailer, and work in construction, among other activities. SPEVCO, a Winston-Salem, N.C.-based company that specializes in mobile exhibition trailers, constructed the vehicles.
North Carolina is the fourth state where the Be Pro Be Proud program operates. Arkansas, Georgia, and South Carolina are also involved in the program.
Latest from NAHBNow
A full-scale reinvention of a dated, luxury home is well underway for The New American Remodel 2027. Much of the recent work has focused on changes that won't be visible once the project is finished but are critical to its lofty, high-performance goals.
The 21st Century ROAD to Housing Act includes nine provisions designed to strengthen small financial institutions, including community banks, by easing regulatory burdens, reducing funding costs, and encouraging the creation of new banks.
Latest Economic News
Single-family built-for-rent (SFBFR, or built-to-rent (BTR)) construction fell back in the second quarter of 2026, as a higher cost of financing, increased multifamily supply and policy concerns over Congressional legislation related to institutional capital froze parts of the development market.
Second quarter 2026 data reveal softer conditions for townhouse construction as housing affordability challenges affect homebuyer demand, particularly in larger metropolitan markets.
With overall single-family construction down almost 7% for the first seven months of 2026, custom home building has been a relative bright spot for the residential construction industry.