North Carolina Builders Encourage Students to ‘Be Proud, Be Pro’
North Carolina builders have accelerated efforts to encourage students to explore the many job opportunities available in the skilled trades. On Oct. 20, the North Carolina Home Builders Education and Charitable Foundation celebrated the launch of Be Pro Be Proud NC, an initiative to generate student, parent and educator interest in technical professions.
The event attracted high-profile speakers and attendees including, Rep. Virginia Foxx (NC-05), Commissioner Josh Dobson from the North Carolina Department of Labor (NCDOL) and Superintendent of Public Instruction Catherine Truitt.
Through the support and oversight of the NCDOL, Be Pro Be Proud NC will utilize two custom-built exhibition trailers equipped with virtual reality technology to give middle and high school students hands-on experience with skilled professions in the construction, manufacturing, transportation and utility industries.
“Labor is the number one issue for our industry right now, and Be Pro Be Proud is one meaningful way for us to move the needle in the right direction,” said Tim Minton, Executive Vice President of the North Carolina Home Builders Association.
Different work stations inside the trailers utilize virtual reality technology to allow students to experience what it’s like to use an excavator, practice welding, drive a tractor trailer, and work in construction, among other activities. SPEVCO, a Winston-Salem, N.C.-based company that specializes in mobile exhibition trailers, constructed the vehicles.
North Carolina is the fourth state where the Be Pro Be Proud program operates. Arkansas, Georgia, and South Carolina are also involved in the program.
Latest from NAHBNow
Jul 10, 2026
Plenty of Building Systems Predict High-Performance Envelopes. Here's One That Proved It.Building-envelope performance claims appear in every construction system's specs. But how those systems hold up in the real world is what matters to builders and home buyers.
Jul 10, 2026
NAHB’s Monthly Update Features Landmark Housing Legislation HighlightsThe talking points this month include information about how NAHB helped secure the passage of a historic housing bill.
Latest Economic News
Jul 10, 2026
2025 New Single-Family Starts by Census DivisionPersistently high mortgage rates, elevated costs for builders, and ongoing supply-side constraints continued to weigh on single-family construction in 2025.
Jul 09, 2026
Existing Home Sales Slowed in JuneAfter reaching a five-month high last month, existing home sales pulled back in June as record-high home prices and elevated mortgage rates weighed on buyers. This monthly volatility reflects the sensitivity of home buyer demand to mortgage rate changes.
Jul 09, 2026
Remodeling Market Sentiment Remains in Positive Territory in Second QuarterIn the second quarter of 2026, the NAHB Remodeling Market Index (RMI) posted a reading of 61, down one point compared to the previous quarter. The RMI has remained in the low 60s consistently over the past year.