North Carolina Builders Encourage Students to ‘Be Proud, Be Pro’
North Carolina builders have accelerated efforts to encourage students to explore the many job opportunities available in the skilled trades. On Oct. 20, the North Carolina Home Builders Education and Charitable Foundation celebrated the launch of Be Pro Be Proud NC, an initiative to generate student, parent and educator interest in technical professions.
The event attracted high-profile speakers and attendees including, Rep. Virginia Foxx (NC-05), Commissioner Josh Dobson from the North Carolina Department of Labor (NCDOL) and Superintendent of Public Instruction Catherine Truitt.
Through the support and oversight of the NCDOL, Be Pro Be Proud NC will utilize two custom-built exhibition trailers equipped with virtual reality technology to give middle and high school students hands-on experience with skilled professions in the construction, manufacturing, transportation and utility industries.
“Labor is the number one issue for our industry right now, and Be Pro Be Proud is one meaningful way for us to move the needle in the right direction,” said Tim Minton, Executive Vice President of the North Carolina Home Builders Association.
Different work stations inside the trailers utilize virtual reality technology to allow students to experience what it’s like to use an excavator, practice welding, drive a tractor trailer, and work in construction, among other activities. SPEVCO, a Winston-Salem, N.C.-based company that specializes in mobile exhibition trailers, constructed the vehicles.
North Carolina is the fourth state where the Be Pro Be Proud program operates. Arkansas, Georgia, and South Carolina are also involved in the program.
Latest from NAHBNow
Feb 18, 2026
Podcast: Live From IBS 2026 – A Special Home for a Special CauseIn the latest episode of NAHB’s podcast, Housing Developments, CEO Jim Tobin and COO Paul Lopez take center stage at NAHB HQ at the 2026 International Builders’ Show (IBS) in Orlando, with special guest Jason Eichenholz sharing his behind-the-scenes involvement with The New American Home.
Feb 18, 2026
Georgia Builder Elected to Senior Leadership of NAHBJim Chapman, an Atlanta-based real estate developer with more than 25 years of experience in the construction field, was elected today as 2026 third vice chairman of the National Association of Home Builders (NAHB) during the association’s International Builders’ Show in Orlando.
Latest Economic News
Feb 18, 2026
Overall Housing Starts Inch Lower in 2025Despite a strong finish in December, single-family home building dipped in 2025 as persistent affordability challenges continued to weigh on the market.
Feb 18, 2026
How Housing Affordability Conditions Vary Across States and Metro AreasThe NAHB 2026 priced-out estimates show that the housing affordability challenge is widespread across the country. In 39 states and the District of Columbia, over 65% of households are priced out of the median-priced new home market. This indicates a significant disconnect between higher new home prices, elevated mortgage rates, and household incomes.
Feb 17, 2026
Builder Sentiment Edges Lower on Affordability ConcernsBuilder confidence in the market for newly built single-family homes fell one point to 36 in February, according to the National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI).