North Carolina Builders Boost Workforce Development Efforts
The North Carolina home building industry is taking meaningful action to increase the visibility of technical careers and training opportunities available in the state. The North Carolina Home Builders Educational and Charitable Foundation recently signed a $5 million contract with the North Carolina Department of Labor (NCDOL) to officially launch the Be Pro Be Proud workforce development pilot program. Be Pro Be Proud, which began as an initiative in Arkansas, aims to change the public’s perception of technical careers.
The goal of the program is to stimulate student, parent, and educator interest in technical professions within the construction, manufacturing, transportation, and utility industries. The program will be administered by the foundation with oversight from NCDOL. Funding is provided by the state and includes collaborations with several local government offices, community, and industry partners.
“Labor is the number one issue for our industry right now, and Be Pro Be Proud is one meaningful way for us to move the needle in the right direction,” said Tim Minton, North Carolina Home Builders Association Executive Vice President. “We are excited to play an active role in this partnership, as we know this program will put North Carolina ahead of the curve in terms of addressing the needs of the workforce.”
The program utilizes a custom-built mobile workshop trailer that is outfitted with virtual reality simulations and provides hands-on experience with skilled professionals. The mobile workshop offers a dynamic environment for middle and high school students to step into a life of a technical professional.
After touring the mobile unit, students who are interested in learning more will be connected to additional opportunities for hands-on learning and volunteering. Invitations to networking events with job and postsecondary school recruiters also will be provided. The first mobile workshop stops are tentatively scheduled for the fall 2022 school year.
Latest from NAHBNow
Economics
Jul 08, 2026
Where Is Home Building Employment Most Concentrated?Despite nationwide job losses, residential construction remains a significant source of local employment in many markets, particularly in rural areas.
Digital Media
Jul 07, 2026
Pro Builder Accepting Nominations for 2026 Young Guns & Legends AwardsPro Builder recently announced it is accepting nominations for the 2026 Young Guns & Legends Awards, which honor rising stars and career legends in the residential construction industry.
Latest Economic News
Economics
Jul 08, 2026
Mortgage Activity Flat in June, ARM Share DecreasesMortgage applications stalled in June as higher mortgage rates dampened market activity. The Mortgage Bankers Association’s (MBA) Market Composite Index, a measure of total mortgage application volume, stayed relatively unchanged with a marginal decrease of 0.3% month-over-month on a seasonally adjusted basis.
Economics
Jul 08, 2026
Characteristics of Homes in Age-Restricted CommunitiesIn 2025, approximately 47,000 homes were built in age-restricted communities, representing 3.45% of all housing starts. According to the Census Bureau’s Survey of Construction, roughly two-thirds of these homes (30,000) were single-family units, while the remaining 17,000 were multifamily units.
Economics
Jul 07, 2026
Residential Construction Employment Concentrated in Rural and Smaller-Market CountiesResidential construction employment continued to soften in recent months, reflecting elevated interest rates, ongoing affordability challenges, and slower home building activity.