True North Log Homes: Display Ad

Entry of Distinction: Display Ad

Awards
Contact: Devin Perry
[email protected]
AVP, Learning Content Strategy • Building Systems Councils
(202) 266-8577

True North Citadel Ad

Company: True North Log Homes

The Citadel XI print ad the hero image at the top of the advertisement successfully captures the eye of the reader. Seeing the beautiful Citadel XI home in a low light setting allows for the house to be enhanced by the custom lighting. Below the hero image, the viewer will find additional images of the home, looking inside to see the large windows and floor to ceiling fireplace in the great room will further interest the viewer. The images that we chose portray how a log home can look modern, cozy and luxurious. Overall, the viewer should be able to easily imagine their life in a True North Log Home. At the bottom of the print ad, the awards True North Log Homes have won are showcased.