10 Great Reads to Help Grow Your Business
NAHB’s Young Professionals (YP) compiled a list of books that have helped inspire their careers and grow their businesses. These 10 books make great gifts for the upcoming holiday season, or purchases for yourself to get ahead of the competition.
The list features books on various topics, such as culture-setting reads like “Unreasonable Hospitality” by Will Guidara.
“This topic is very related to home building,” said YP Committee Chair Robert Carroll. “We can excel by recognizing our role in creating experiences around our very emotional and personal transactions. This book creates cultural language to move your sales process from transactional to relational.”
Also featured is “Behind Your Back” by Bradley Hartmann, a book about what purchasing managers say when you leave the room.
“Hartmann is a former area purchasing manager for Pulte Homes, and provides insight to how purchasing managers approach their jobs and how they handle relationships with colleagues,” said Wes Robbins, vice president and partner at W Robbins & Company, LLC. Robbins found the book valuable to those looking for insider knowledge on selling to large-volume builders, especially to learn what is and is not important.
Additionally, NAHB’s Young Professionals are celebrating their end-of-year virtual happy hour on Friday, Dec. 13, at 4 p.m. ET. Members are invited to discuss their favorite books from the year, play games and meet fellow YPs. Holiday attire is welcome. Register now.
Latest from NAHBNow
NAHB has promoted Alison Benson, CPA, to chief financial officer and treasurer. Benson brings more than two decades of accounting, financial planning and nonprofit financial management experience to the role. She joined NAHB in February 2026 as vice president, controller, and also served as interim treasurer.
Hone your management skills in an upcoming Nov. 12 live online course titled “Project Controls Fundamentals: Monitoring Scope, Cost and Time” from 1-4 p.m. ET.
Latest Economic News
The Federal Reserve’s preferred inflation gauge accelerated in September after holding at 3.0% for three consecutive months, complicating the Fed’s path to its 2% target. Consumer spending continued to be pushed up by elevated energy prices rather than income growth, driving the personal saving rate to the lowest level in nearly four years.
The U.S. economy grew at a faster pace in the third quarter of 2026, supported by stronger consumer spending, robust business investment, and increased government spending. However, residential investment remained a weak spot, highlighting the continued challenges facing the housing sector amid elevated borrowing costs.
The latest homeownership rate reached 65.5% in the third quarter of 2026, according to the Census’s Housing Vacancy Survey (HVS). While this was a modest quarterly decrease, the broader picture continues to reflect significant affordability challenges.