10 Great Reads to Help Grow Your Business
NAHB’s Young Professionals (YP) compiled a list of books that have helped inspire their careers and grow their businesses. These 10 books make great gifts for the upcoming holiday season, or purchases for yourself to get ahead of the competition.
The list features books on various topics, such as culture-setting reads like “Unreasonable Hospitality” by Will Guidara.
“This topic is very related to home building,” said YP Committee Chair Robert Carroll. “We can excel by recognizing our role in creating experiences around our very emotional and personal transactions. This book creates cultural language to move your sales process from transactional to relational.”
Also featured is “Behind Your Back” by Bradley Hartmann, a book about what purchasing managers say when you leave the room.
“Hartmann is a former area purchasing manager for Pulte Homes, and provides insight to how purchasing managers approach their jobs and how they handle relationships with colleagues,” said Wes Robbins, vice president and partner at W Robbins & Company, LLC. Robbins found the book valuable to those looking for insider knowledge on selling to large-volume builders, especially to learn what is and is not important.
Additionally, NAHB’s Young Professionals are celebrating their end-of-year virtual happy hour on Friday, Dec. 13, at 4 p.m. ET. Members are invited to discuss their favorite books from the year, play games and meet fellow YPs. Holiday attire is welcome. Register now.
Latest from NAHBNow
Economics
Aug 06, 2026
Multifamily Developer Confidence Weakens in Second Quarter
Confidence in the market for new multifamily housing weakened year-over-year in the second quarter, according to the Multifamily Market Survey (MMS) released today by NAHB. The MMS produces two separate indices. The Multifamily Production Index (MPI) had a reading of 43, down three points year-over-year, while the Multifamily Occupancy Index (MOI) had a reading of 74, down eight points year-over-year.
Disaster Response
Aug 05, 2026
How to Help Spokane Relief and Recovery Efforts
A series of fast-moving wildfires recently broke out in and around Spokane, Wash., causing widespread destruction. In response, the Spokane Home Builders Association is accepting donations to the Spokane Wildfire Disaster Relief Fund to provide support to the communities hit hardest by the wildfires.
Latest Economic News
Economics
Aug 06, 2026
Multifamily Developer Confidence Weakens in Second Quarter
Confidence in the market for new multifamily housing weakened year-over-year in the second quarter, according to the Multifamily Market Survey (MMS) by the National Association of Home Builders (NAHB). The MMS produces two separate indices.
Economics
Aug 06, 2026
Mortgage Rates Climb Again as Iran Conflict Re-escalates
Re-escalation of the conflict in Iran pushed mortgage rates higher in July. According to Freddie Mac, the 30-year fixed-rate mortgage averaged 6.54% in July, up 5 basis points (bps) over June. Since the conflict in the Middle East began, the 30-year mortgage rate has climbed by almost 50 bps.
Economics
Aug 05, 2026
U.S. Economy Expanded at a Slower Pace in the Second Quarter of 2026
Real GDP growth slowed in the second quarter of 2026, as a pullback in government spending and slower growth in investment and exports, more than offset stronger consumer spending.