10 Great Reads to Help Grow Your Business
NAHB’s Young Professionals (YP) compiled a list of books that have helped inspire their careers and grow their businesses. These 10 books make great gifts for the upcoming holiday season, or purchases for yourself to get ahead of the competition.
The list features books on various topics, such as culture-setting reads like “Unreasonable Hospitality” by Will Guidara.
“This topic is very related to home building,” said YP Committee Chair Robert Carroll. “We can excel by recognizing our role in creating experiences around our very emotional and personal transactions. This book creates cultural language to move your sales process from transactional to relational.”
Also featured is “Behind Your Back” by Bradley Hartmann, a book about what purchasing managers say when you leave the room.
“Hartmann is a former area purchasing manager for Pulte Homes, and provides insight to how purchasing managers approach their jobs and how they handle relationships with colleagues,” said Wes Robbins, vice president and partner at W Robbins & Company, LLC. Robbins found the book valuable to those looking for insider knowledge on selling to large-volume builders, especially to learn what is and is not important.
Additionally, NAHB’s Young Professionals are celebrating their end-of-year virtual happy hour on Friday, Dec. 13, at 4 p.m. ET. Members are invited to discuss their favorite books from the year, play games and meet fellow YPs. Holiday attire is welcome. Register now.
Latest from NAHBNow
Advocacy
Mar 12, 2026
Statement from NAHB Chairman Bill Owens on Passage of Senate Housing BillNAHB Chairman Bill Owens issued the following statement after the Senate passed the 21st Century ROAD to Housing Act.
Economics
Mar 12, 2026
Single-Family Starts Remain Soft in January on Affordability ConcernsOverall housing starts increased 7.2% in January to a seasonally adjusted annual rate of 1.49 million units, according to a report from the U.S. Department of Housing and Urban Development and the U.S. Census Bureau.
Latest Economic News
Economics
Mar 12, 2026
Single-Family Starts Remain Soft in January on Affordability ConcernsElevated construction costs and constrained affordability conditions led to a reduction in single-family housing starts in January.
Economics
Mar 11, 2026
Inflation Steady Before WarAfter months of downward trend, inflation held steady at an eight-month low in February. This report does not reflect the recent surge in oil prices due to Iran conflict beginning February 28. Higher oil prices will likely translate into higher gasoline costs and impact other sectors associated with transportation including airline tickets.
Economics
Mar 11, 2026
Single-Family Permits End 2025 on a Soft NoteSingle-family permitting softened over the course of 2025 and finished the year weaker than the prior year. After showing some resilience in 2024, permitting activity gradually lost momentum as elevated mortgage rates and ongoing affordability constraints weighed on buyer demand.