Strategies to Maximize High Efficiency Appraisals for Builders

Business Management
Published

With more builders adopting green building products and practices, being able to accurately appraise higher efficiency homes is a growing need. In recent years, this has proven difficult as some energy efficiencies aren’t as visible as others — for example, opting for spray foam insulation to ensure a home has an airtight seal to prevent heating and cooling loss versus installing Energy Star-rated appliances.

This is the issue several appraisal and building industry experts delve into in the latest NAHB BizTools video Leveraging Energy Scores to Receive Higher Appraisal Values. Presenters Steve McKanna, cofounder of the Home Building Energy Efficiency Academy; Judson Willis, a green builder with Lexar Homes; Ryan Riveras, CEO of Accelerated Appraisal Management Company; and Jacob Hooper, regional director of inspectors for ICS Inspectors, aim to educate home builders on how energy scores can help them obtain higher appraisal values, sell more homes and increase their lead conversion.

In this video, the presenters explain the various methods they use to educate builders on ways to prevent green and sustainable homes from being undervalued. This includes:

  • Partnering with local and state associations and NAHB, which helps builders get the necessary education they need, as well as learn about the specific building codes legislation in their area. Such partnerships can be beneficial to builders throughout the building phase and beyond, because “when you build a better home, you typically don’t have to deal with callbacks and warranty issues,” Willis said.
  • Educating appraisers at appraisal management centers by providing training on best practices for green construction, such as transitioning to renewable energy sources or implementing water conservation measures.
  • Advising energy rating inspectors and energy rating/consulting companies on the latest lender guideline changes, as well as getting builders up to speed on available energy program incentives including tax credits and rebates for efficient home upgrades.

Check out this clip for a sneak peek of how these tools can assist builders:

Subscribers of the BizTools Video Series can watch the full video here. (Login required.) If you wish to subscribe, register here.

For more on appraisals, including valuing green homes for what they’re worth, visit nahb.org.

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Advocacy
Oct 23, 2026
Trump Issues Executive Order to Lower Housing Costs

President Trump on Oct. 22 signed an executive order to lower single-family and mortgage costs, and the Treasury Department released new institutional investor rules.

Advocacy
Oct 23, 2026
NAHB Commends President Trump’s Executive Order on Housing

NAHB Chairman Bill Owens issued the following statement today regarding President Trump’s housing executive order.

View all

Latest Economic News

Economics
Oct 22, 2026
Share of New Homes with Decks Inches Upward

The share of new homes with decks inched upward, from an all-time low of 17.4% in 2024 to 17.8% in 2025, according to NAHB tabulation of data from the HUD/Census Bureau Survey of Construction (SOC).

Economics
Oct 22, 2026
State-Level Employment Situation: September 2026

State-level employment data for September continued to show a mixed labor market, with job gains and losses split across the county. Although national nonfarm payroll employment increased modestly, year-over-year job growth varied considerably across states

Economics
Oct 21, 2026
Nearly One in Three Construction Workers are Hispanic

Diversifying the construction labor force remains a key priority amid persistent skilled labor shortages. According to NAHB analysis of the 2024 American Community Survey, non-Hispanic White workers account for the majority of the construction industry at 55.8%. Hispanic workers now represent nearly one-third of the labor force at 32.8%, followed by non-Hispanic Black workers at 5% and non-Hispanic Asian workers at 1.8 %.