Florida Builders Host Spooktacular Workforce Development Event
Members of the Gold Coast Builders Association (GCBA) in West Palm Beach, Fla., are spearheading efforts to introduce students to valuable careers in construction. The association held a fun-filled and educational Halloween-inspired event as part of Build Across America Day on Oct. 29.
Led by NAHB, Build Across America Day is a national workforce development program introducing kindergarten through 6th-grade children to the trades during Careers in Construction Month in October.
To drum up interest and excitement, Marc Kruger, COO of Hierromat Development, was the featured guest on a local ABC news segment promoting Build Across America Day. Kruger encouraged the community to participate in the event and conveyed several reasons why it’s important for students to be introduced to the skilled trades.
“As students go through high school, if they decide that a college route or joining the military is not right for them, they now know that there are other trades out there,” said Kruger. “The building industry is filled with a lot of different jobs.”
The event, held at a local school, kicked off with a live-streamed reading of The House That She Built by Mollie Elkman. As a special treat, the first 40 children who arrived at the event received a copy of the book. Following the reading, students constructed a cookie-and-candy haunted house. In addition, participants had the option to spend time with construction-themed coloring activities.
Participants also had the opportunity to paint a free little library. The libraries will be placed prominently in the local community and filled with construction-themed books.
“The GCBA team demonstrated what is possible when everyone works towards the common goal of helping to build the future of our industry through education for today’s young people,” said K.T. Catlin, GCBA executive officer. “We’re proud to play an integral role in Build Across America.”
GCBA is one of the many HBAs that hosted an event in October to celebrate Careers in Construction Month. If you or someone you know is a workforce development champion, please share your story with NAHB.
Latest from NAHBNow
Jul 23, 2025
Project Scheduling and Estimating Tips to Boost Your BusinessNAHB's fall slate of live online courses are geared toward helping you prepare for any scenario in today's economy.
Jul 22, 2025
State-Level Employment Data for JuneAccording to the Bureau of Labor Statistics, nationwide total nonfarm payroll employment increased by 147,000 in June following a gain of 144,000 jobs in May. Nonfarm payroll employment increased in 27 states in June compared to the previous month, while employment decreased in 23 states and the District of Columbia.
Latest Economic News
Jul 22, 2025
Top 10 Builder Market Share Across MetrosAn earlier post described how the top 10 builders in the country captured a record 44.7% of new single-family closings in 2024. BUILDER Magazine has now released additional data on the top ten builders within each of the 50 largest new home markets in the U.S., ranked by single-family permits.
Jul 21, 2025
Use of Private Water and Sewer Systems in New Single-Family HomesThe share of new single-family homes built with individual septic systems declined slightly in 2024 compared to the previous year, while the share of homes served by private wells remained steady.
Jul 21, 2025
Sales of Lower-Priced New Single-Family Homes Declined Over the Past Five YearsFrom 2020 to 2024, sales of lower-priced new homes declined significantly as the market moved toward higher-priced segments. Rising construction costs—driven by inflation, supply chain disruptions, and labor shortages—as well as higher regulatory costs, made it increasingly difficult for builders to construct affordable homes.