NAHB Collaborates with Top Media to Highlight Latest Industry Trends
NAHB has produced special supplements to the May/June editions of Pro Builder and Pro Remodeler magazines as part of its collaboration with SGC Horizon, the official media partner of the National Association of Home Builders. SGC Horizon is the nation's leading residential construction-related media company and the publisher of the top business-to-business media resource for the housing industry.
These special supplements highlight some of the latest innovations builders and remodelers are using to connect with customers, attract new workers, provide affordable housing, and deliver remodeled spaces that work for people of all ages and abilities.
Highlights include:
- Using Digital to Sell to ‘Digitals’
Millennials have reached prime home-buying age, but their preferences for the purchasing process require a keen and comprehensive approach to various digital tools, including social media. - Creative Solutions for Starter Homes
Mike Forsum, president and COO of Landsea Homes, offers real-world, successful ideas for delivering high-performance homes to first-time buyers. - Keys to Aging-in-Place Remodeling
Demand for aging-in-place remodeling is getting stronger. Knowledge, passion and trust are key to thriving in that market over time. - Back to the Future With Shop Class
The shop class is back as counselors, teachers, parents and students take a new look at careers in the skilled trades. - Smart Growth for Affordable Housing
Revisit NAHB’s six principles of smart growth and how builders and developers have used them to meet housing demand from the “missing middle’ of the market.
In addition to NAHB’s special supplements, NAHB members can also enjoy Pro Builder’s and Pro Remodeler’s regular May/June editions on nahb.org. NAHB members have unlimited access to SGC Horizon’s online content and print publications focusing on key industry trends.
Latest from NAHBNow
Apr 21, 2026
NAHB Publication Offers Housing Professionals Tools to Help Boost Customer Satisfaction and SalesBuilderBooks, the publishing arm of NAHB, released a new edition of its popular home buying resource, Buying Your New Home: A Guide to Home Buying, Second Edition.
Apr 20, 2026
Electrical Safety is Important to Everyone on a Home Building SiteElectrical safety on jobsites can often be overlooked by many workers whose primary jobs do not include electrical work. But all workers and visitors on a home building jobsite can be exposed to electric risk if proper safety procedures are not followed.
Latest Economic News
Apr 21, 2026
Population Growth and Housing Supply Dynamics at the County Level in 2025U.S. population growth slowed notably in the latest Vintage 2025 population estimates from the U.S. Census Bureau, with the nation expanding by just 0.5% in 2025, roughly half the pace of the prior year. The deceleration was primarily driven by a sharp decline in net international migration (NIM), which dropped from 2.7 million to 1.3 million, while natural change remained relatively stable.
Apr 20, 2026
Construction Workforce Shifts: Fewer Tradesmen, More White-Collar JobsThe long-running shift in the construction labor force away from construction trades and toward management, business, and technical roles is ongoing and gaining momentum, according to NAHB’s analysis of the latest 2024 data from the American Community Survey (ACS).
Apr 17, 2026
Count of Second Homes Declines in 2024In 2024, the number of second homes in the U.S. was 6.2 million, accounting for 4.3% of the nation’s housing stock, according to NAHB estimates. This reflects a modest decline from 2022, when the number reached 6.5 million. This decline suggests some cooling following the pandemic-era surge in second home demand.