NAHB Collaborates with Top Media to Highlight Latest Industry Trends
NAHB has produced special supplements to the May/June editions of Pro Builder and Pro Remodeler magazines as part of its collaboration with SGC Horizon, the official media partner of the National Association of Home Builders. SGC Horizon is the nation's leading residential construction-related media company and the publisher of the top business-to-business media resource for the housing industry.
These special supplements highlight some of the latest innovations builders and remodelers are using to connect with customers, attract new workers, provide affordable housing, and deliver remodeled spaces that work for people of all ages and abilities.
Highlights include:
- Using Digital to Sell to ‘Digitals’
Millennials have reached prime home-buying age, but their preferences for the purchasing process require a keen and comprehensive approach to various digital tools, including social media. - Creative Solutions for Starter Homes
Mike Forsum, president and COO of Landsea Homes, offers real-world, successful ideas for delivering high-performance homes to first-time buyers. - Keys to Aging-in-Place Remodeling
Demand for aging-in-place remodeling is getting stronger. Knowledge, passion and trust are key to thriving in that market over time. - Back to the Future With Shop Class
The shop class is back as counselors, teachers, parents and students take a new look at careers in the skilled trades. - Smart Growth for Affordable Housing
Revisit NAHB’s six principles of smart growth and how builders and developers have used them to meet housing demand from the “missing middle’ of the market.
In addition to NAHB’s special supplements, NAHB members can also enjoy Pro Builder’s and Pro Remodeler’s regular May/June editions on nahb.org. NAHB members have unlimited access to SGC Horizon’s online content and print publications focusing on key industry trends.
Latest from NAHBNow
Jul 27, 2026
Building A Resilient Home from the Ground Up With Climate Responsive DesignAs climate pressures intensify, builders are being asked to deliver homes that perform under more challenging conditions. The most effective place to start is at the site and planning level, where architects, engineers and builders work together.
Jul 27, 2026
Precision Planning Keeps The New American Home 2027 on TrackAs construction quickly progresses on the 2027 exhibit home of the International Builders' Show, the project is strategically navigating one of its most demanding phases: the rough-in.
Latest Economic News
Jul 28, 2026
How a Home Purchase Boosts Consumer SpendingThe housing market has changed greatly since the COVID-19 pandemic, along with consumer spending behaviors. During this period, housing demand surged, home prices appreciated rapidly, inflation increased, supply-chain disruptions happened, and mortgage rates moved from historic lows to elevated levels.
Jul 28, 2026
Median Lot Value Stabilizes as Regional Trends DivergeFollowing a multi-year run of record highs, the national median lot value for single-family detached spec homes largely stabilized in 2025. According to NAHB’s analysis of the Census Bureau’s Survey of Construction (SOC), the U.S. median lot value for homes started in 2025 was $59,000, compared with $60,000 a year earlier.
Jul 27, 2026
Share of Apartments Built in Buildings with 50+ Units Moves Higher in 2025Following the highest number of multifamily completions in nearly 40 years in 2024, completions declined in 2025 to 484,000, according to NAHB analysis of the Census Bureau’s Survey of Construction. For the ninth consecutive year, a majority of new multifamily units were in buildings with 50 or more units (labeled as high-density buildings) at 57%, the highest share since 2021.