Learn How To Sell Through Rising Interest Rates in July 20 Webinar
Home buyers are facing a myriad of stressors — economic uncertainty, rising prices, lack of inventory, and now rising interest rates — that threaten to keep them on the sidelines.
During NAHB's webinar How to Sell Through Rising Interest Rates, Wednesday, July 20, 2-3 p.m. ET, learn six specific strategies to help ease your prospects' minds when it comes to rising interest rates and what to say to give them the confidence to buy from you today.
Webinar participants will:
- Discover how to turn rising interest rates into an advantage for you and a disadvantage for your competition.
- Gain specific “ words to say” to embed confidence and remove fear with your prospects as well as how to reframe the current market to change your prospect's perspective.
- Identify ways to explain the impact of interest rates on the customer's spending power.
- Learn how to take the lead with a scared, worried or frustrated buyer so that you can move the sale forward.
The webinar is free for NAHB council members and designation holders.
Register today. Participants can earn one hour of continuing education credit.
Latest from NAHBNow
Labor
Dec 09, 2025
Construction Labor Market StableThe count of open, unfilled positions in the construction industry was relatively unchanged in October, per the Bureau of Labor Statistics Job Openings and Labor Turnover Survey (JOLTS). The current level of open jobs is down measurably from two years ago due to declines in construction activity, particularly in housing.
Financing
Dec 09, 2025
Mortgage Rates Hit Lowest Level in Over a YearThe average mortgage rate continued to trend lower in November to its lowest level in over a year. According to Freddie Mac, the 30-year fixed-rate mortgage averaged 6.24% in November, 2 basis points (bps) lower than in October.
Latest Economic News
Economics
Dec 09, 2025
Mortgage Activity Continued to Climb in NovemberMortgage activity continued to climb in November, posting the largest year-over-year increase in more than five years. Every major category increased on a year-over-year basis as mortgage rates continue to trend lower, led by strong increases in refinancing and adjustable-rate mortgage activity.
Economics
Dec 08, 2025
Community Associations: A Growing Trend in 2024In 2024, 65.7% of all new single-family homes started were built within a community or homeowner’s association. This share increased from the 64.8% recorded in 2023, according to data tabulated from the Census Bureau’s Survey of Construction (SOC).
Economics
Dec 05, 2025
Mortgage Rates Continue to Trend Lower in NovemberThe average mortgage rate in November continued to trend lower to its lowest level in over a year. According to Freddie Mac, the 30-year fixed-rate mortgage averaged 6.24% in November, 2 basis points (bps) lower than in October. Meanwhile, the 15-year rate increased 3 bps to 5.51%.