3 Incentives for Celebrating National Home Remodeling Month

As the residential construction industry gets into full swing, it is the perfect time to celebrate National Home Remodeling Month in May. The annual event is an opportunity to showcase the expertise of professional remodelers and the craftsmanship that sets them apart from the average contractor.

And in 2022, there’s even more reason to celebrate because the home improvement sector is stronger than ever. In a recent issue of Professional Remodeler, 2022 NAHB Remodelers Chair Kurt Clason, owner of New Hampshire-based Clason Remodeling, outlined some of his top reasons for celebrating.

Demand Remains High

With increased home values, a growing number of home owners are flush with home equity and are yearning to re-invest in home improvements. And although COVID-19 may have spurred more demand for remodeling projects (e.g., home offices, gyms and outdoor living spaces), those trends only continue to gain in popularity even as the pandemic has subsided.

“Extended time at home meant home owners focused on projects that may have [otherwise] been put off,” Clason wrote in the article. “Many decided to stay in their homes longer, seeking out aging-in-place or universal design projects, or to put off moving due to rapidly increasing new home prices and limited inventory. As a results, our industry has not just survived the pandemic, but it has thrived.”

Networking Opportunities are Plentiful

As post-pandemic life gradually returns to normal, business-boosting events are increasingly coming back to in-person settings. These events afford the industry’s best opportunity to gather together to network, share ideas and learn from one another.

“Every NAHB member is part of a powerful network of more than 140,000 residential construction professionals,” wrote Clason. “[This] network is key to building relationships with fellow remodelers, builders and suppliers. Connections made through local associations and national events like the International Builders’ Show become a sounding board to expand your knowledge and grow your business.”

Membership Makes Marketing Easier

Members of NAHB Remodelers also enjoy the significant advantage of having "NAHB Remodeler member" attached to their name. For consumers looking for the most qualified and trustworthy remodeler to do business with, there is significant peace of mind in hiring a professional.

“Membership comes with prestige,” Clason wrote. “It means a home owner hiring a member can have confidence in that choice. It’s a name that comes with a commitment to professionalism, quality workmanship, reliable service and ethical business practices.”

NAHB offers a wealth of user-friendly resources for remodelers and HBAs as they look to promote National Home Remodeling Month. Customizable press releases, articles and public service announcements are all available in a consolidated tool kit.

Visit nahb.org/remodelingmonth for more information, tips and resources.

National Home Remodeling Month is sponsored by: