Learn the New Rules of Managing the Customer Buying Experience

Education
Published

The consumer experience has changed. Home buyers expect things they never did before. Learn the new rules for managing customer experiences and see how change builders are interacting with customers from the first site visit on.

In NAHB's webinar, New Rules for Creating an Exceptional Customer Experience on Wednesday, July 29, 2-3 p.m. ET, participants will explore the biggest home buyer pain points and how builders can provide "wow" moments to ensure high levels of customer satisfaction and the end-to-end experience buyers want.

Speaker Mark Hodges, Blueprint Strategic Consulting will show participants how to:

  • Better understand the radical shift in consumer expectations and what you need to do to respond.
  • Recognize the vital importance of re-imagining the home buying experience from start to finish.
  • Identify the greatest challenges in client/builder relationships and discover the tools and processes you’ll need to implement improvements.

Register today! Registration is open until 3 p.m. ET (12 p.m. PT) on Tuesday, July 28. For questions about registration, email [email protected].

Participants can earn one hour of continuing education credits for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, and MIRM.

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Economics | Housing Affordability

Aug 21, 2025

New and Existing Homes Remain Largely Unaffordable in Second Quarter

While new homes remain largely unaffordable, builder efforts to improve housing affordability paid dividends in the second quarter of 2025, according to the latest data from the NAHB/Wells Fargo Cost of Housing Index (CHI). The CHI results from the second quarter of 2025 show that a family earning the nation’s median income of $104,200 needed 36% of its income to cover the mortgage payment on a median-priced new home. Low-income families, defined as those earning only 50% of median income, would have to spend 71% of their earnings to pay for the same new home.

Economics

Aug 20, 2025

Custom Home Building Grows as Broader Housing Market Struggles

An analysis of census data by NAHB economists shows that custom home building grew 4% in the second quarter of 2025 as high interest rates and home prices suppress demand for traditional spec home production.

View all

Latest Economic News

Economics

Aug 21, 2025

Existing Home Sales Rise in July

Existing home sales rebounded in July as mortgage rates retreated from the recent peak and home price growth slowed, according to the National Association of Realtors (NAR).

Economics

Aug 21, 2025

New and Existing Homes Remain Largely Unaffordable in Second Quarter

While new homes remain largely unaffordable, builder efforts to improve housing affordability paid dividends in the second quarter of 2025, according to the latest data from the National Association of Home Builders (NAHB)/Wells Fargo Cost of Housing Index (CHI).

Economics

Aug 20, 2025

Retreat for Single-Family Built-for-Rent Housing

Single-family built-for-rent construction fell back in the second quarter, as a higher cost of financing crowded out development activity.