Member Resources for New Homes Month
Throughout New Homes Month in April, NAHB will provide housing industry experts with the tools and resources they need to attract new home buyers.
Webinar
The Builder's Secret Weapon: Leveraging Realtor Expertise for Growth & Long-Term Success
April 22, 2026 | 3 p.m. ET
Custom home builders often overlook the strategic value a knowledgeable, licensed realtor can bring to their team. Learn how high-performing builders leverage realtor partnerships as an extension of their sales and marketing strategy to save time, close deals more efficiently and build a stronger reputation in their market.
Shop Talk
Inside the Funnel: Marketing Strategies that Move Buyers to a 'Yes'
April 28, 2026 | 1 p.m. ET
Closing the deal on a home sale is no small feat. Even if your sales team is aligned, what actually moves the buyer forward? This live discussion will explore how builders and their marketing partners can guide that journey with the right messaging, timing and tools — instead of relying on hope and follow-up alone
