The Complete New Home Salesperson
This course will give you the tips and techniques to help you become the best new homes sales professional you can be. This course offers details about the tasks that must be practiced on a regular basis, and offers an understanding of the issues that underlie demand and the entire sales process, including the skills needed to close and service the sale.
This course is designed to review the best practices of a top-tier salesperson. Although its focus is on how to best represent a builder in neighborhood sales, the material applies to any builder or builder representative from the custom home arena up to the nation’s largest public builders.
By completing this course, you should be confident with the various tasks required of marketing and management as well as the ability to be on the top of your game in front of every buyer, no matter their motivation, personality, behavior, generational identity or multicultural background, and make the sale:
- Create clear, attainable personal and professional development goals that align with your career trajectory and can be tracked for progress within a defined timeframe
- Systematically organize and streamline recurring tasks essential to the role of a new home sales professional to enhance efficiency and consistency
- Utilize competitive analysis tools to regularly assess and benchmark your performance against industry peers and market trends
- Apply adaptive sales techniques tailored to effectively engage and convert clients with diverse motivations, personality, behavior, generational identity or multicultural background
- Implement and evaluate customer experience strategies to continuously improve satisfaction, loyalty and referral rates
This course provides six hours of continuing education credits for these NAHB credentials: CAPS, CGA, CGB, CGP, CGR, GMB, GMR, Master CGP and Master CSP.
This is an intermediate level course. NAHB’s Selling Strategies, Techniques and Tips is a strongly recommended prerequisite.
