Empowering New Home Buyers and Builders with Data and Exposure
Homebuyers conduct extensive research to make informed decisions during the homebuying process. Location plays a critical role, with 59% of buyers prioritizing the quality of neighborhood. Buyers research schools, crime rates, and proximity to amenities like shopping centers and parks. On Homes.com all that homework has been centralized to help buyers better understand properties, schools or an individual neighborhood’s appeal.
Telling a Neighborhood’s Story with Data and Videos
Homes.com has featured over 20,000 neighborhoods. These in-depth pages combine insightful data with engaging videos so buyers can immerse themselves in the lifestyle of the broader community. Homebuyers are increasingly drawn to master-planned communities, especially for the comprehensive amenities and enhanced lifestyle they offer. Some recent master-planned communities featured on Homes.com include:
- Great Park in Irvine, CA, is a community-centered area designed for an active lifestyle, built around a network of parks connecting homes, schools, and amenities via walking and biking paths. Housing options range from $1 million to over $5 million for single-family homes and $750,000 to over $2.5 million for condos. Residents enjoy recreational facilities, are served by the Irving Unified School District, and have convenient access to shopping and cultural events.
- Summerlin, located on the western edge of Las Vegas Valley, offers housing from townhomes to luxury estates, priced from the $400,000s to over $9 million. The community boasts over 300 parks, golf courses, and sports fields, along with the vibrant Downtown Summerlin area, with shopping, dining, nightlife, weekly farmers markets and other annual festivals. Summerlin is served by highly rated public schools, has a low crime rate and supports a car-dependent lifestyle.
Unlocking New Construction with Data-Drive Insights
Homes.com plans to take the same approach it applied to neighborhoods to new construction, blending data and immersive content so that homebuyers have a new enriched experience when considering a new build. Its new construction-centric marketplace will debut later this year and aims to be the most comprehensive search experience for buyers searching for new construction homes. Free of charge, builders will have the opportunity to showcase their communities on one of the top real estate websites that draws 110 million users across the Homes.com network each month.
Builders will have the unprecedented ability to edit their community listings, enabling them to highlight surrounding neighborhood and schools. Homes.com will also expand the range of community amenities and home features, empowering new home buyers to filter and compare new homes by lot size, move-in dates, but also by more nuanced features like brands of appliances.
What’s Next for the Industry?
In today’s digital age, homebuyers are increasingly relying on a research-driven approach to their new home buying experience. Homes.com is meeting that need with its new home marketplace, empowering both builders and buyers in the next evolution of new home sales.
Get started for free and ensure your community is showcased to millions of monthly home buyers on Homes.com by visiting https://www.homes.com/solutions/new-homes.
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