Podcast: Pro-Housing County Exec Discusses Home Building Growth
This post has been updated.
On the latest episode of NAHB’s podcast, Housing Developments, CEO Jim Tobin and COO Paul Lopez welcome Josh Schoemann, county executive for Washington County, Wis., to discuss his Next Generation Housing Initiative to help builders build entry-level homes and increase housing opportunity.
The new housing program stemmed from Washington County’s struggle to retain its younger residents once they went away to college or for other opportunities. In researching the factors that contributed to them leaving, housing was a major component.
“If they can’t afford to live there, they’re not coming back,” Schoemann stated.
The program involved creating a coalition of government entities and housing professionals to help deregulate housing in the county, and securing American Rescue Plan Act (ARPA) financing to leverage down development costs and cover permit fees for entry-level homes.
“I call it a prosperity cycle — prosperous families create prosperous businesses, which create prosperous communities,” Schoemann shared. “We’ve done this before. We just have to think differently than we have for the past 30 years.”
Challenges have included NIMBY-ism, holding the coalition together, and keeping the plan moving forward, especially in the wake of municipalities than have been reluctant to remove regulations.
Tobin and Lopez also discuss the cabinet picks for the Trump administration, including Scott Turner to helm the Department of Housing and Urban Development (HUD), and the opportunities for NAHB to collaborate.
The episode concludes with the latest Builders' Show Insider segment. Denise Miller, VP of Marketing and Brand Management, and Jamahl Gibbons, manager of IBS Show Homes, delve into the details surrounding The New American Home, including standout features in the 2025 show home.
Listen to the full episode of the podcast below, and subscribe to Housing Development through your favorite podcast provider or watch all the episodes on YouTube.
Latest from NAHBNow
Advocacy
Jan 22, 2026
NAHB Podcast: The Davos Housing Update That Wasn’tOn the latest episode of NAHB’s podcast, Housing Developments, Chief Operating Officer Paul Lopez is joined by Chief Advocacy Officer Ken Wingert to discuss the latest housing policies, including the housing announcement (or lack thereof) at the World Economic Forum and NAHB's continued advocacy efforts for 2026.
IBS | Awards
Jan 21, 2026
NAHB Announces 2026 Best of IBS FinalistsMore than 300 product entries in nine categories were judged by 42 industry and media representatives. See which products were selected as finalists in the 2026 Best of IBS Awards.
Latest Economic News
Economics
Jan 22, 2026
House Prices Decline in Local Markets Despite National GrowthNationally, house prices continued to rise at a modest pace in the third quarter of 2025, as mentioned in our previous quarterly house prices post. However, this national trend masks significant variation across local markets. While many metro areas continued to see house price appreciation, others experienced notable declines following several years of rapid growth.
Economics
Jan 21, 2026
Private Residential Construction Spending Edges Higher in October on Home ImprovementsPrivate residential construction spending was up 1.3% in October, rebounding from a 1.4% decline in September 2025. This modest gain was primarily driven by increased spending on home improvements.
Economics
Jan 21, 2026
Single-Family Permits Cooled in the FallIn October, single-family building permits weakened, reflecting continued caution among builders amid affordability constraints and financing challenges. In contrast, multifamily permit activity remained steady and continued to perform relatively well.