NAHB Resources Available to Promote Homeownership Month
Each year, the housing industry celebrates Homeownership Month in June to remind consumers about the importance of home in our lives. To help members and state and local associations shine a spotlight on National Homeownership Month throughout June, NAHB has a robust online toolkit available.
The value Americans place on owning their home continues even through challenging times. According to a recent Federal Reserve Bank of New York survey, more than two-thirds (67%) of Americans say housing is a good investment.
NAHB's homeownership month toolkit materials can be tailored for any local market. Resources within the online toolkit include:
- Eye-catching social media images and messages with timely topics related to homeownership.
- Talking points with key points and facts to help frame messages about the value of homeownership.
- The latest data and analysis related to homeownership from NAHB's economics team.
- Social media videos with a customization option available exclusively for state or local associations.
- A collection of consumer-oriented customizable articles that can be added to websites, blogs or submitted to local media outlets.
To access the National Homeownership Month toolkit, visit nahb.org.
Latest from NAHBNow
The National Association of Home Builders (NAHB) released the NAHB Remodeling Market Index (RMI) for the third quarter, posting a reading of 62—up one point compared to the previous quarter.
For the first time since 2022, the share of new homes with two-story foyers increased, according to the Census Bureau's Survey of Construction (SOC). Despite the increase, the market share of two-story foyers has generally trended downward since 2017, with most new single-family homes being built without a two-story foyer both nationally and regionally.
Latest Economic News
In the third quarter of 2026, the NAHB Remodeling Market Index (RMI) posted a reading of 62, up one point compared to the previous quarter. The RMI has remained within a narrow band between 59 and 70 for the past four years.
Mortgage application activity declined as the 30-year fixed mortgage rate rose sharply. The Mortgage Bankers Association’s (MBA) Market Composite Index, a measure of total mortgage application volume, decreased 7.7% month-over-month in September on a seasonally adjusted basis. Compared to a year ago, total mortgage applications were lower by 35.4%.
Mortgage rates rose sharply in September as multiple factors applied significant upward pressure on the U.S. treasury yields. According to Freddie Mac, the 30-year fixed-rate mortgage averaged 6.86% in September, up nearly 20 basis points (bps) from August.