NAHB’s Most Successful Member Recruiter Honored for Milestone Achievement
NAHB continues to move "onwards and upwards" thanks in large part to its leading member recruiter, S. Robert August.
August, founder and president of North Star Synergies, recently surpassed 5,000 Spike credits -- which are awarded after a member joins the Federation or renews their membership -- making him the most successful recruiter in NAHB history.
For his outstanding success in member recruitment and retention, August was honored at the annual Leadership Council Meeting during the 2024 International Builders' Show.
"The most important objective is retention, it's not only about recruitment right away," said August.
"We need to retain 100% of our members. We need to find ways to keep them involved and engaged so they can help us recruit more and more. Then we need to be on the lookout for wonderful recruiting opportunities."
As one of his guiding mantras, August said the three most important ingredients for business success as well as member recruitment are "contact, contact, contact." He added, "Nothing happens in business without people getting along."
In his honor, NAHB Immediate Past Chairman Alicia Huey announced that the S. Robert August membership award will launch during this year's awards cycle. Details will be announced soon.
"NAHB is grateful to Robert for his exceptional commitment to our mission and for empowering other to serve in the home building industry," said Huey.
"Today, we honor him with an award emblazoned with the words he uses to encourage all of us, 'onwards and upwards,' a testament to his boundless optimism and energy."
The following video was shown to celebrate August's accomplishments.
Latest from NAHBNow
Aug 08, 2025
Canadian Lumber Duties Hit 35% — And May Go Higher SoonThe U.S. Commerce Department announced today that it is more than doubling its countervailing duties on Canadian lumber imports from 6.74% to 14.63%.
Aug 08, 2025
Lumber Talking Points Featured in NAHB’s Monthly UpdateThe update provides the latest messaging framework to help members articulate housing priorities and latest news related to Canadian lumber duties.
Latest Economic News
Aug 08, 2025
Weaker Demand for Residential Mortgages in Second QuarterIn the second quarter of 2025, overall demand for residential mortgages was weaker, while lending standards for most types of residential mortgages were essentially unchanged, according to the recent release of the Senior Loan Officer Opinion Survey (SLOOS).
Aug 07, 2025
Multifamily Developer Confidence Increases in Second QuarterThe Multifamily Production Index (MPI) was up two points year-over-year to 46. The Multifamily Occupancy Index (MOI) had a reading of 82, up one point year-over-year.
Aug 06, 2025
Mortgage Applications Tick Up in July as Rates Ease SlightlyMortgage application activity picked up in July as interest rates eased modestly. The Mortgage Bankers Association’s (MBA) Market Composite Index, which tracks mortgage application volume, rose 2.4% from June on a seasonally adjusted basis. Compared to July 2024, total applications were up 24.5%.