NAHB’s Most Successful Member Recruiter Honored for Milestone Achievement
NAHB continues to move "onwards and upwards" thanks in large part to its leading member recruiter, S. Robert August.
August, founder and president of North Star Synergies, recently surpassed 5,000 Spike credits -- which are awarded after a member joins the Federation or renews their membership -- making him the most successful recruiter in NAHB history.
For his outstanding success in member recruitment and retention, August was honored at the annual Leadership Council Meeting during the 2024 International Builders' Show.
"The most important objective is retention, it's not only about recruitment right away," said August.
"We need to retain 100% of our members. We need to find ways to keep them involved and engaged so they can help us recruit more and more. Then we need to be on the lookout for wonderful recruiting opportunities."
As one of his guiding mantras, August said the three most important ingredients for business success as well as member recruitment are "contact, contact, contact." He added, "Nothing happens in business without people getting along."
In his honor, NAHB Immediate Past Chairman Alicia Huey announced that the S. Robert August membership award will launch during this year's awards cycle. Details will be announced soon.
"NAHB is grateful to Robert for his exceptional commitment to our mission and for empowering other to serve in the home building industry," said Huey.
"Today, we honor him with an award emblazoned with the words he uses to encourage all of us, 'onwards and upwards,' a testament to his boundless optimism and energy."
The following video was shown to celebrate August's accomplishments.
Latest from NAHBNow
Advocacy | Multifamily
Nov 06, 2026
Treasury Announces New Opportunity Zone Designations
The U.S. Department of the Treasury and the Internal Revenue Service have announced new Opportunity Zone designations for more than 6,500 communities nationwide, effective Jan. 1, 2027.
Membership Recruitment and Retention
Nov 05, 2026
The Value of Being One of NAHB's Top Recruiters
Member-to-member recruitment is essential for growing NAHB’s membership. Here are the perks members are being rewarded with for their efforts.
Latest Economic News
Economics
Nov 06, 2026
Hiring Rebounds in October, but Residential Construction Employment Declines
The U.S. labor market rebounded in October, with nonfarm payroll employment increasing by 165,000 jobs and the unemployment rate declining to 4.1%. However, the improvement in overall employment contrasts with continued weakness in residential construction, where employment fell by 16,400 jobs, the largest monthly decline since March 2021.
Economics
Nov 05, 2026
Multifamily Developer Confidence Weakens in Third Quarter
New multifamily housing confidence weakened year-over-year in the third quarter, according to the Multifamily Market Survey (MMS) by the National Association of Home Builders (NAHB). The MMS produces two separate indices. The Multifamily Production Index (MPI) had a reading of 41, down five points year-over-year, while the Multifamily Occupancy Index (MOI) had a reading of 69, also down five points year-over-year.
Economics
Nov 04, 2026
Mortgage Applications Decline as Higher Rates Boost ARM Share
Mortgage application activity declined in October as the 30-year fixed mortgage rate rose sharply again. The Mortgage Bankers Association’s (MBA) Market Composite Index, a measure of total mortgage application volume, fell 14.1% month-over-month in October on a seasonally adjusted basis. Compared to a year ago, total mortgage applications were 39.8% lower.