Interest in New Homes on the Rise

Trends
Published

The share of adults planning a home purchase within a year rose from 13% in the first half of 2022 to 15% in the third quarter. The marginal increase suggests that the prospect of higher mortgage rates in the near term may be leading a small segment of consumers to consider the purchase of a home sooner rather than later.

New homes in particular may be of interest. After bottoming out at 19% in the first quarter of 2022, the popularity of new homes continues to rebound, as the share of buyers looking for new construction rose to 21% and 27% in the second and third quarters of the year, respectively, according to NAHB’s Housing Trends Report. This interest is nationwide: The share of prospective buyers looking to purchase a new home rose in all four regions.

Home Preference Graph

A possible factor behind this trend is that the inventory of new homes for sale is 25% higher than a year ago, while the supply of existing homes on the market is unchanged.

Rose Quint, NAHB Assistant Vice President for Survey Research, provides more information — including interactive graphs — in these Eye on Housing posts:

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Land Development

Jan 30, 2026

How Can Density and Varying Housing Types Influence Local Tax Bases?

Developed in partnership with Urban3, NAHB’s new Value of Land Use Efficiency video and infographic resource takes a data-driven look at how a wide range of residential development types contribute to local tax bases relative to the public services they require.

Advocacy

Jan 29, 2026

House Closings Could be Delayed This Weekend if NFIP Lapses

A partial shutdown of the federal government would have an immediate impact on property sales, as it would cause a lapse of the National Flood Insurance Program.

View all

Latest Economic News

Economics

Jan 30, 2026

Bathroom Remodeling Is Most Common Project in 2025

Every quarter, the National Association of Home Builders (NAHB) conducts a survey of professional remodelers. The first part of the survey collects the information required to produce the NAHB/Westlake Royal Remodeling Market Index (RMI).

Economics

Jan 29, 2026

Saving Rate Falls to 3.5% in November

Personal income rose 0.3% in November 2025, following a 0.1% increase in October, according to the latest data from the Bureau of Economic Analysis. Gains were largely driven by higher wages and dividend income. However, income growth has cooled noticeably from peaking at a monthly increase of 1.1% in July 2022 to 0.3% now.

Economics

Jan 28, 2026

Holding Pattern for the Fed

The Fed paused its easing cycle at the conclusion of the January meeting of the Federal Open Market Committee, the central bank’s monetary policy body. The Fed held the short-term federal funds rate at a top rate of 3.75%, the level set in December. This marked the first policy pause since the Fed resumed easing in September of last year.