Explore Research Data on Popular New Home Features

Design
Published

NAHB's webinar It's 2020 — and THIS is What Buyers Want, scheduled on May 27, 2-3 p.m. ET, will explore the design and structural features of today’s new homes and highlight how consumer preferences have changed home design over the last two decades.

Discover the features builders are most (and least) likely to include in a typical home built in 2020, and the specific buyer preferences and perceptions about affordability and availability in the housing market. NAHB will present its most up-to-date research, and provide insights into the ways builders can incorporate the very latest trends into the homes they design and build.

Webinar participants will learn about:

  • The top characteristics of homes being built today and get a peek at what builders are likely to include in new homes in 2020.
  • Home buyers’ most wanted features and examine their perceptions about the affordability and availability of homes in their markets.
  • Current trends in colors, materials and projects.

Registration is open until 3 p.m. ET on Tuesday, May 26. For questions about registration, please contact Deborah Krat at [email protected].

And don’t forget you’ll earn one hour of continuing education credits for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, and MIRM.

Subscribe to NAHBNow

Log in or create account to subscribe to notifications of new posts.

Log in to subscribe

Latest from NAHBNow

Workforce Development | Membership

Jul 11, 2025

Maine HBA Brings Real-World Training to State’s Future Builders

Recognizing an aging workforce and a critical need for new talent, the Association has partnered with the Sanford Regional Technical Center (SRTC) to prepare the next generation of skilled tradespeople. Through HBA-led instruction, high-school students are building homes from the ground up and gaining real-world experience.

Advocacy | Tax Reform

Jul 10, 2025

What to Know About Expiring Energy Tax Credits

President Trump recently signed the One Big Beautiful Bill Act (OBBBA) into law, which significantly accelerates the termination date for federal energy tax incentives. Builders and remodelers using the credits should be aware of the new expiration dates and where necessary, consult with their tax professional for additional guidance.

View all

Latest Economic News

Economics

Jul 11, 2025

Shrinking Lots: Spec Building New Norm

The share of smaller lots remained record high in 2024, with two out of three new single-family detached homes sold occupying lots under 9,000 square feet (1/5 of an acre or less).

Economics

Jul 10, 2025

Remodeling Market Sentiment Dips in Second Quarter

In the second quarter of 2025, the NAHB/Westlake Royal Remodeling Market Index (RMI) posted a reading of 59, down four points compared to the previous quarter.

Economics

Jul 09, 2025

Mortgage Applications Picked Up in June as Rates Eased

Mortgage application activity picked up in June, supported by a slight decline in interest rates. The Mortgage Bankers Association’s (MBA) Market Composite Index, which tracks mortgage application volume, rose 5.4% from May on a seasonally adjusted basis. Compared to June 2024, total applications were up 21.1%.