How a Marketing Strategy Can Expand Your Pool of Potential Home Buyers


An efficient marketing strategy is more important than ever for industry professionals in today’s digital world. Your website’s branding, content, social media, and design strategies are the gateway to meeting new potential home buyers and turning them into leads.

In NAHB’s upcoming online education courses during the month of May, learn how to use public relations, email marketing, photography and more to engage today’s consumers.

Expanding and Diversifying Business Opportunities
May 2 | 1-4 p.m. ET

Examine more than 25 different opportunities in the construction industry that are ideal for building and diversifying your business.


How to Craft a Winning Digital Marketing Strategy
May 7 | 1-4 p.m. ET

This course, designed for home builders, focuses on expanding your pool of potential home buyers through the use of multimedia communication strategy.


Website Best Practices for Maximum Lead Generation
May 9 | 1-4 p.m. ET

Learn how to make key technology selections, build trust, and develop compelling calls to action that engage and convert potential home buyers.


Creating and Managing Qualified Sales Leads
May 14 | 1-4 p.m. ET

Discover effective communication, prospecting, and evaluation skills to enhance your ability to identify the most qualified leads to help sustain your growth in any market. 


Land Development
May 28 | 1-4 p.m. ET

Learn the tips and tricks that will help you limit risk and maximize profit when finding land for small development projects.


Site Planning
May 30 | 1-4 p.m. ET

Explore navigating governing authorities to sell for a maximum profit.


Save 10% by bundling the Land Development and Site Planning courses.

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