Chip Johnson More about Chip Johnson Chip is the CEO and managing partner of Builder Designs, Inc. He is a veteran of internet marketing and web design, having been involved in the builder space since 2004. A self taught Microsoft systems engineer and multi media programmer, Chip has built Builder Designs into the largest home builder marketing firm in the US and Canada with over 500 customers. A tactical thinker and creative visionary, Chip has been instumental in building a variety of home builder website staples such as interactive plat maps, interactive floor plans, and Builder Cloud™.