Is Homebuilding Technology the Answer?

If the question is how to manage 2021’s greatest challenges, then yes.

By Kari Tamminga, Paradigm Product Director

Man looking at a laptop. Images of his screen appear on the right.

A recent NAHB/Wells Fargo Housing Market Index noted that the second-most widespread problem facing builders in 2021 will be the availability/time it takes to obtain building materials (with material pricing topping the list of concerns).

And even though homebuyer demand remains strong, NAHB reports that building delays are resulting from material shortages, which are forcing builders and buyers to deal with affordability in the face of escalating lumber prices.

This combination of positive business potential, set against the industry’s current and unique business challenges, means it’s more important than ever that builders improve construction efficiencies and control material costs, starting with construction material estimates. As a result, we’re seeing more builders turn to estimating and takeoff technology like Paradigm Estimate, mostly because they need to produce fast and accurate estimates to lock in costs and defend against more nimble competition.

Losing business to a competitor because of an inefficient estimating process is unacceptable, but it’s becoming more common in today’s tight building supplies market. A builder recently told me that he lost a complete homebuilding project while waiting for an architect to complete a takeoff. With competition like that, fast and accurate construction takeoffs give you a better chance of keeping a homebuyer, by modernizing estimating and material procurement.

Paradigm Estimate thoroughly analyzes blueprints and generates a customized material takeoff. From controlling material waste factors, to producing accurate takeoffs based on 3D models created in Paradigm’s virtual home design software, Paradigm Estimate reliably cerates operational efficiencies, improves budget planning, and streamlines the estimating function with your suppliers.

Bottom line: If you’re a builder looking to mitigate the impact of material pricing and the related business challenges facing the construction industry, fast and accurate material takeoff services have something to offer. Learn more at

Links to sponsored content are being provided solely for the convenience of 20 Club members, and for information purposes only. Providing links to sponsored content does not imply NAHB’s endorsement, recommendation or approval of any content provided by sponsors and hosted or maintained on sponsor websites.