Certified New Home Sales Professional (CSP)

Master the craft of successful selling. This professional-level course is designed for specialists in new home sales. You will gain a broad understanding of the home building business, discuss consumer psychology and learn the advanced techniques used by real estate veterans for greeting, closing and overcoming objections. As a graduate of this course, you will be able to define and describe the: • Qualifications and characteristics of a new home salesperson • Differences between selling new homes and resale homes • Role of the Critical Path to Successful Selling in the new home sales environment • Basic steps of the builder’s decision making and development process • Basic construction features that benefit the home buyer • Builder’s marketing approach and the impact the new home salesperson has in the marketing process • Impact of consumer behavior on the new home selling process • Basic elements of effective communications in the selling environment • Importance of prospecting in searching for and qualifying potential buyers • Legal aspects of the real estate business and fair housing guidelines You will also gain the following skills: • Greeting and qualifying a prospective buyer • Using the area and community as selling point • Successfully demonstrating the product • Handling objections • Reducing the process to writing • Successful closing • Basic new home financing • Using follow-up systems to increase sales • Final walk-through and call-back procedures

Course Information

When: October 28-30, 2019
9:00 AM to 5:00 PM

Where: 5816 West Plano Parkway
Dallas, TX 75093

Contact: Sheena Beaver
5816 West Plano Parkway
Dallas, TX 75093

Phone: 214-615-3881
E-Mail: Sheena.Beaver@DallasBuilders.com

NAHB Member Fee: $600.00
Non-member Fee: $900.00
Instructor: Tag Gilkeson CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, Master CGP, Master CSP, MIRM
Sponsoring HBA: Dallas Builders Association - 4524
Sponsoring HBA Website: http://www.dallasbuilders.org
Special Instructions: THIS COURSE WILL TAKE PLACE OVER 3 DAYS: 10/28, 10/29, AND 10/30