The Digital Transformation of a Home Builder

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To savvy home builders, "digital transformation" isn’t just a buzz phrase; it’s a key growth mechanism. With business environments constantly changing and disruptive competitors coming from everywhere, technology has evolved to be highly accessible. That means a company's digital transformation involves embracing and leading with the unknown. Data is the new oil, and every home building company needs to become a data-driven company. Led by industry experts Al Trellis, Nicholas Durault and Donny Couto, the NAHB International Builders' Show® (IBS) Master Workshop The Digital Transformation of a Home Builder will focus on important changes in technology, software and data that you can embrace if you want to increase profits and stay ahead of your competition. Topics discussed include artificial intelligence (AI), the pros and cons of interactive floor plans and virtual reality (VR)/augmented reality (AR), how software can improve operations, overcoming the uncertainty and difficulty of change, and more. In this three-hour advanced session, you will:
  • Gain greater insight into the opportunities to fully utilize the technological tools available to enhance or operational processes.
  • Learn what digital transformation means for your business, how to self-evaluate, how to initiate change and how technology plays a part in your vision.
  • Increase your understanding of AI, and learn how it can be used to enhance your company’s profit and operational performance.
  • Understand the importance of data mining and learn how to better harness the data you are already collecting to make decisions.
Master Workshops are advanced three-hour workshops that dig deep into specific industry topics. This year, all Master Workshops will be held on Monday, Jan. 20 — the day before the show officially kicks off — and are open to all registered attendees for an additional fee. Learn more about of all the Master Workshops offered at IBS. Register now for IBS 2020 to take advantage of Master Workshops and other valuable education sessions.

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