In the modern world of social media, it is no longer enough to just be online. Millennials have changed the game for all generations of home buyers. The sales process now focuses more on the user experience than ever before.
The NAHB webinar course Social Media Marketing for Your Business Live Online
will help home builders think strategically about social media and how it fits into the "big picture" over three consecutive Tuesdays, Oct. 1, 8, 15, from 1-3 p.m. ET
Most companies have a website, Facebook and Twitter pages, and various other social media accounts. Often what they are missing is the strategy to make them work together and produce results that meet goals.
In this intermediate course, social media guru Carol L. Morgan, MIRM, CAPS, CSP, will show participants how to:
- Identify the fundamentals of a sound marketing foundation
- Recognize how social media relates to the company’s marketing foundation
- Use content calendars to effectively plan and maintain a strategic program
- Identify and engage the right audience
- Start conversations today for sales tomorrow
Bonus: Participants will receive a free e-Book copy of Carol’s most recent publication, Social Media Marketing for Your Business
, valued at $19.95.
is open until 3 p.m. ET on Monday, Sept. 30. For questions about registration, please contact Deborah Krat at EdWebinars@nahb.org
, or call her at 800-368-5242 x8155.
Course participant will earn six hours toward the CAPS, CGA, CGB, CGR, GMB, GMR, CGP, CSP, Master CGP and Master CSP designations.