Resources Available to Promote New Homes Month in April

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As NAHB and its members celebrate New Homes Month in April, there is a positive sign for this spring home buying season: The Federal Reserve signaled that it envisions no rate increases in 2019. Spring selling season is a great time to remind potential buyers about the benefits of new homes. In fact, more than half of recent and perspective home buyers prefer a newly built home, according to a nationwide NAHB survey of recent and perspective home buyers. And over three-fourths say they would like to buy a single-family detached home. NAHB has an online toolkit available for members and HBAs that can be customized to your local markets. Some highlights of the toolkit include:
  • Sample social media posts
  • Template press release
  • Talking points and radio spot scripts
  • Customizable articles on topics of interest to current and potential home owners
  • Print ads
Access the New Homes Month Toolkit at For more information, email Anna Briseno .

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