Beyond Warranty

#00252

Whether your goal is to establish first-class warranty service or to go beyond warranty service with maintenance menus, educational programs, and social events, this book teaches you to align buyer expectations with the service they receive.
Member Price: $26.95
Nonmember Price: $29.95

Its a proven fact - maintaining positive relationships with homeowners after move-in increases sales. Savvy builders are putting this potent marketing force to work by ensuring that their after move-in services gives them the competitive edge. Whether your goal is to establish first-class warranty service or to go beyond warranty service with maintenance menus, educational programs, and social events, Beyond Warranty: Building Your Referral Business will teach you how to

  • align buyer's expectations with the service they receive
  • create a limited warranty document
  • develop and use warranty and maintenance guidelines effectively
  • structure warranty service procedures especially for your market.
  • create an efficient repair process
  • make service a positive experience for home owners

If you want to go beyond warranty to WOW your home owners, then this book is for you! The accompanying CD includes checklists, forms, sample letters, and other documents that will start you on your way today.

"Carol has done it again! Beyond Warranty: Building Your Referral Business is packed with real life examples of how to improve customer communication systems, drive referral business, and convert satisfied customers into your best salespeople. When every sale is precious, these concepts have never been timelier. I am one of her most passionate fans."--Bob Whitten, SMA Consulting, Orlando, FL

The CD contains Microsoft Word and PDF documents. Windows Vista/Office 2007 compatible.

Specification

Beyond Warranty

Sub Title Building Your Referral Business
Edition
Publisher Name BuilderBooks
Author Carol Smith
Publication Date 2008
ISBN 978-0-86718-632-1
Page Count 272
Format Soft-cover
Language English
Builder Books # 00252