Advertising, Marketing & Sales

Successful builders constantly stoke the sales machine. Create a good buzz for your company and boost your bottom line by learning how to develop a brand, drum up referrals, write eye-catching ads, and sell smart. Plus, check out the new Sales & Marketing Channel.

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Title	Type
National Green Building Conference Get contacts, tools and ideas that are good for both the environment and your bottom line. The NAHB National Green Building Conference is the only national conference targeted to green building for the mainstream residential building industry. Network with designers and suppliers, attend … 5/16/2010	Conference
Basic Business Management: A Guide for Small-Volume Home Builders This book answers the "whys" and "hows" of developing and implementing systems that enable you to increase productivity. Find out how to set up the policies and procedures you need to become a more effective manager, run a more professional building business, and increase your margins. Covers each … 1998	External Link
NAHB-OSHA Fall Protection Handbook, English-Spanish Prevent construction-related falls!  This handbook explains in simple language what builders, remodelers, and other industry professionals can do to comply with OSHA fall protection standards. You will learn how to eliminate the most common fall hazards found on home building … 2007	External Link
Casa Y Comunidad: Latino Home and Neighborhood Design BENJAMIN FRANKLIN SILVER MEDALLION RECIPIENT!   The recent growth in the number of Latino home buyers, the nation's fastest-growing minority, has shifted the mix of new housing production to reflect the requirements and preferences of Latino households. Latinos make up 15 percent of … 9/1/2009	Web page
The Green Home Guide: Connecting the Green Dots “The Green Home Guide: Connecting the Green Dots” provides the consumer and prospective home buyer with the most up-to-date, simple, and affordable strategies used to embrace a greener lifestyle at home. This video will empower you with the information necessary to buy or remodel … 3/6/2009	Web page
The Green Report Building green does not just mean building eco-friendly, it also means building smart. The Green Report educates the smart builder and interested consumer by detailing the basic principles of green building, numerous strategies designed to lower on-site costs and how to gain credibility … 3/6/2009	Web page
NAHB Toolkit for a Challenging Housing Market Today's housing market is very challenging, and while nobody knows exactly what the future holds, we do know that good basic business practices apply to any market. We also know that innovative approaches can spark success under almost any circumstances. To help members in today’s … 10/29/2008	Web page
Building Leader - The Newsletter for Certified Graduate Builders - Spring 2007 Building Leader - The Newsletter for Certified Graduate Builders Spring 2007; Vol. 1, No. 1 5/8/2007	PDF