About the National Sales and Marketing Council (NSMC)

NSMC helps builders sell more homes more effectively. The council provides training, offers awards and recognition programs, and provides sales and marketing tools to members. Here you can learn more about the council, Sales & Marketing Ideas magazine, and the benefits of starting a council. Also use these resources to find your local sales and marketing council, download an at-large application, print a list of key NSMC/IRM staff contacts, and more.

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Nationals 2013: Best Architectural Design of a Single Family Home 2,000 to 2,500 sq. ft. Schumacher Homes's Manchester model won the 2013 Nationals Gold Award for Best Architectural Design of a Single Family Home 2,000 to 2,500 sq. ft. 5/14/2013	Web page
Nationals 2013: Gold Winners See more pictures and read the stories behind the trophies of the Nationals 2013 Gold Winners. 5/14/2013	Web page
Council Enrollment Form Are you an HBA looking to start a new Sales and Marketing Council? Use this form to get started! Contact councilmembership@nahb.org if you have questions. 5/6/2013	PDF
SMI: Current Issue Features The May/June 2013 issue of Sales & Marketing Ideas is now available. 5/6/2013	Web page
Subscribe to Sales + Marketing Ideas (SMI) Magazine The Premier Magazine for Sales and Marketing Ideas for the Housing Industry Remain competitive with a subscription to the award-winning Sales + Marketing Ideas magazine. Each issue is packed with valuable ideas and insights on sales and marketing trends, market research, advertising, … Bi-monthly	Magazine
SMC Membership Recruitment Tips Here are tips from around the country about how to recruit members for your Sales and Marketing Council. 4/29/2013	Web page
Who Should Pay for Sales Training? Ask a MIRM about sales training options. 4/25/2013	Web page
SMC Start-Up Tips Starting a new Sales and Marketing Council? Here are some ideas to make it successful. 4/22/2013	Web page
Sample SMC Rules of Procedure Looking to create or update the Rules of Procedure for your Sales and Marketing Council? Check out this sample for inspiration. 4/10/2013	PDF
Nationals Gold Winner: Best Architectural Design for a Multi-Family Community The Villages at Brookside built by Northland Residential Corporation in Bourne, Mass. won The Nationals 2012 Gold Award for Best Architectural Design for a Multi-Family Community. Project Team The Villages at … 4/8/2013	Web page
Nationals Gold Winner: Best Staging of a New Home The Residences at BlackRock in Hingham, Mass. won The Nationals 2012 Gold Award for Best Staging of a New Home for its Addington model. Although the community opened for sale in 2002, in December 2010, a new team set out to refresh this home, and stage it at a level that would speak to the $1 … 4/8/2013	Web page
Nationals Gold Winner: Best Architectural Design for a Single Family Detached Home Under 2,500 Square Feet The Siena at Laguna Altura in Irvine, Calif. won The Nationals 2012 Gold Award for Best Architectural Design for a Single Family Detached Home Under 2,500 Square Feet. Project Team The Siena at Laguna Altura Irvine, Calif. Builder: Irvine … 4/5/2013	Web page
Build Your Fan Club Like a Rock Star! Build Your Fan Club Like a Rock Star! Get tips to turn your prospects and customers into raving fans! 4/3/2013	Web page
Frequently Asked Questions for SMI Digital What is SMI Digital? Can I view an example of SMI Digital? Do I need to have special software to view the publication? How will I receive SMI Digital? How can I create an ad for the digital version of SMI magazine? What are the benefits of advertising in SMI Digital? How can I opt … 4/3/2013	Web page
Nationals 2013: Best Interior Design of a Custom Home A custom home by London Bay Homes won the 2013 Nationals Gold Award for Best Best Interior Design of a Custom Home 4/2/2013	Web page
Nationals 2013: Best Staging of a New Home The Manchester model by Van Metre Homes won the 2013 Nationals Gold Award for Best Staging of a New Home 4/2/2013	Web page
Make Referrals a Priority by Cultivating Your Current and Past Home Buyers New-home sales professionals, builders and developers spend hundreds of thousands of dollars a year on advertising, websites, social media, general brokerage promotions and the like in an effort to get new prospects through their door. All of these marketing efforts are certainly … 4/1/2013	Web page
The NSMC Guide to Referrals You know that referrals can be your best source of qualified leads. But how do you earn the right to ask for a referral, and how do you implement a sucessful referral program? The NAHB National Sales and Marketing Council created this guide to help you cultivate and close more referral sales. 4/1/2013	Web page
Official Request to NSMC Board of Trustees for Sales and Marketing Council Affiliation Want to start a Sales and Marketing Council at your Home Builders' Association? Use this form to make an official request to NSMC Board of Trustees. Call NSMC staff for assistance. 3/21/2013	PDF
Robbins Wins Ripley Award The Institute of Residential Marketing Awarded Ross Robbins the Trina Ripley Excellence in Education Award. 3/14/2013	Web page