Home Design and Consumer Preference

What do 21st century home builders want? NAHB asked and has the answers – browse our home design and consumer preference resources. Search the resources compiled below by title, detail, or date. Take your time and browse, read, or download related information or purchase the item that interests you.

Home Design
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TitleType
Custom Builder Symposium + Design Institute November 6-8 with Pre-Symposium courses November 3-5 San Diego, CA     The 2009 event is over.  Thank you to all of our attendees, speakers and sponsors for making this year's combined event such a success!   To sign up to …
11/6/2009
Conference
Will new homes in 2015 be significantly different from those being produced today? Will the coming years bring revolutionary changes to the way homes are designed and built? What kinds of homes will people prefer in the future, and what will be the impact of socioeconomic and demographic factors? …
7/6/2009
PDF
Learn how to profit from alliances with brokers. Builder and Realtor® relationships are often contentious, but they don’t have to be. This course shows builders how to forge solid relationships that are mutually beneficial. Topics include the differences and similarities between the two …
4/6/2009
Course Overview
Improve your business operations, REALTOR® relations and customer follow-up by integrating your sales force into an overall marketing plan. This course emphasizes five basic principles of strategic sales management and teaches you how to get the most from every member of your team.   As …
4/6/2009
Course Overview
The construction detail of a home is a powerful selling tool. Designed with sales in mind, this course provides an overview of the process of planning developments and individual homes. It also reviews types and methods of construction, expanding your knowledge of the building process to enhance …
4/3/2009
Course Overview
Master the craft of successful selling. This professional-level course is designed for specialists in new home sales. You will gain a broad understanding of the home building business, discuss consumer psychology, and learn the advanced techniques used by real estate veterans for greeting, …
4/1/2009
Course Overview
See how White, African-American, Hispanic, and Asian consumers answered questions about their preferences on home design, layout, products, technology and other features. This 500+ page book contains a graphic summary of the survey’s findings as well as detailed tables for each of the …
2007-2008
Publication
Download the 2008 IBS seminars: Consumer Preferences, Multifamily & Remodeling Outlook presented at the International Builders Show, February 14 and 15, 2008 in Orlando, FL. These educational seminars were presented by Bernie Markstein, Staff Vice President for Economics; and Gopal …
2/15/2008
Web page
Just Released!   The Cost of Doing Business Study is based on the results of a financial survey conducted by the National Association of Home Builders in 2007. This one-of-a-kind resource gives you the unique opportunity to compare yourself to other builders across the country. Home builders …
2008
External Link
This report is based on a comprehensive survey of manufacturers, trade associations and researchers to develop information about the longevity of housing components.
4/6/2007
PDF
Nation's Building News is the official electronic newspaper of NAHB. Provided free by the National Association of Home Builders and delivered weekly to your desktop, Nation's Building News will give you an insider’s look at all the important news and developments affecting the housing …
Weekly
E-Newsletter