NAHB: What is a Master in Residential Marketing (MIRM)?

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What is a Master in Residential Marketing (MIRM)?

The Master in Residential Marketing (MIRM) designation is the most prestigious designation offered by the Institute of Residential Marketing (IRM). The MIRM is the top-level of achievement for professionals in new home marketing.

Benefits of the MIRM Designation

Increased marketability in the industry
Enhanced professional image
Enhanced sales and marketing skills
Increased networking opportunities
Subscription to bi-monthly, award-winning Sales + Marketing Ideas Magazine Listing in the Institute of Residential Marketing Directory
Eligible to take MIRM ProEd continuing education classes

Resources

Ask a MIRM
MIRM Case Studies: Guidelines and Criteria
MIRM Case Studies: Workbook
MIRM Graduation Application
View the MIRM Online Designation Directory
MIRM CE Requirements

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