Thank you for participating in the 2009 Fall Drive! Your effort and participation are greatly appreciated by NAHB and your fellow Membership Defenders.
Your success in September, October and November is evaluated according to the following criteria:
Percentage change of the starting membership base -- starting membership base is June 2009 data. Suppose that right now Team A has 4,904 members. If at the end of the competition they have 5,149 they will have achieved a 5% increase. Please note that it will be possible to achieve a negative increase in this category.
Percentage change in starting retention rate -- starting retention rate is June 2009 data. Suppose also that right now Team A has a retention rate of 58.9%. They will be evaluated on the positive/negative change in this number at the conclusion of the campaign. We don’t expect that you will be able to achieve significant changes to this metric, but incremental changes here will be weighted as heavily as the percentage increase of your membership number.
Mark your calendar! Report your projected recruitment and retention numbers each month on or before the dates below to membership@nahb.com.* If you require assistance projecting your month-end retention rate, please contact Gabrielle Taylor at gtaylor@nahb.com or 800-368-5242, ext. 8351.
September 25, 2009
October 23, 2009
November 17, 2009
*If this information is not received by the deadlines, you will be unable to continue your participation in the campaign and your chance to win the Winner’s Packet as well as your ability to order recruiter prizes will be forfeited.
PRIZES!
For your recruiters
You will be able to offer the National Membership Day prizes to your members again. Visit www.nahb.org/membershipdefenders for prize descriptions and to download photos. Details for ordering these prizes for your members will be provided to you as we near the conclusion of this campaign.
The Winner's Packet for local associations - A representative from each winning association from each competition pairing will earn the Winner’s Packet below.
1 Complimentary registration to IBS
4 tickets to the Spike Party
$100 AmEx gift card
An exclusive invitation to the Winner’s Circle reception held just prior to the Spike Party for you and 3 guests.
TEAMS!
Track your success against your competitor through the Web pages below.If your competitor hasn't submitted its information, consider yourself in the lead! You are free to challenge, tease, or taunt as much or as little as you like!
MBA of King & Snohomish Counties, HB of RANH and Piedmont VA BIA vs. Greater Houston BA, Carbon BA and HBA of Raleigh-Wake County
Greater Birmingham vs. Southwestern Indiana BA and BIA of Southern California
Tampa Bay Builders Association vs. BIA of NW Indiana, Monroe County Bldrs Association, and Lee BIA
HBA of Northwest Louisiana, Santa Fe Area HBA, and HBA of Greater Springfield vs. HBA of Louisville
Remember:
Failure to send your pledge report will result in your exclusion from the campaign. You will forfeit your chance to win the Winner’s Packet as well as your ability to order recruiter prizes.
Submit your month-end reports as usual to Membership Accounting by the last day of the month.
GOOD LUCK & HAVE FUN!
For more information about this item, please contact Brenda Gentry at 800-368-5242 x8347 or via e-mail at bgentry@nahb.org.
Thank you for participating in the 2009 Fall Drive! Your effort and participation are greatly appreciated by NAHB and your fellow Membership Defenders.