This isn't your grandfather's concrete.

Today, concrete can be used in nearly all facets of a home. Concrete's growing popularity for its various benefits can help set a builder apart in a market.

Watch this video to learn more about the various types of residential concrete construction — from decorative finishes to whole house systems — and how easy it is to add them to create a unique quality to a home.

Then, learn more about the growing residential concrete industry through the Concrete Home Building Council's member directory.