Sales and Marketing

It’s a whole new world for new home sales, as buyers overwhelmingly do their shopping online before visiting the models in a new community or interviewing a custom home builder. NAHB Education is staying ahead of these changes with online and in-person classes that demystify apps, help strengthen builders’ social media strategies and bring new understanding about Millennial home shoppers.

Designation courses leading to the Certified New Home Sales Professional (CSP), Master CSP, Certified New Home Marketing Professional and Master in Residential Marketing are delivered through the Institute of Residential Marketing, the home building industry’s leading resource for new home sales.

Past Honorees

A list of the past Designees of the Year.

Master Certified New Home Sales Professional (Master CSP)

Certified New Home Sales Professionals with sufficient experience in the field may be ready to take the next step in the...

Certified New Home Marketing Professional (CMP)

As the home building industry rebounds, builders and developers are looking for qualified salespeople. The Certified New...

Certified New Home Sales Professional (CSP)

Master the craft of successful selling and launch your new home sales career with the Certified New Home Sales Professio...

Online Customer Service Course

This online course teaches you how to manage every phase of customer interaction from the initial contact through constr...

Master in Residential Marketing (MIRM)

The Master in Residential Marketing (MIRM) represents the pinnacle of new home sales education because it represents yea...

Marketing and Sales for Building Professionals

Customers today are both demanding and selective and, thanks to technology, they are very well educated. How do you sta...

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